A public service announcement (PSA) is a short, non-commercial message that informs the community about a health, safety, education or civic issue, or about a nonprofit or government service. Raw 100.5 airs PSAs for local nonprofits and public agencies. PSAs are not advertising, and they are separate from underwriting.
PSA of the Week
PSA of the Week — none featured yet. Once PSAs are approved, one will be featured here each week.
The PSA of the Week rotates every Monday.
Past PSAs of the Week
None yet. The last four featured PSAs will be listed here with their dates.
PSAs and our mission
The Big Hands Helping Little Hearts Foundation’s station exists to serve the community. Every broadcast licensee must serve the public interest, and as a low-power community station Raw 100.5 is built around local service. PSAs are one of the main ways we do that.
Who submits PSAs
- Food banks and pantries
- Public libraries
- Health departments and clinics
- Schools and PTOs
- Churches and faith groups
- Civic clubs and neighborhood associations
- Emergency management
- Veterans groups
- Youth sports leagues
- Arts organizations
PSA seasonal calendar
Recurring themes through the year:
| January | Winter weather safety, New Year health |
|---|---|
| February | Heart health, Black History Month events |
| March–April | Severe weather and tornado preparedness, tax help |
| May | Mental health awareness, graduation safety |
| June–August | Summer meals for kids, heat safety, back-to-school drives |
| September | Emergency preparedness month, voter registration |
| October | Breast cancer awareness, fire prevention |
| November | Food drives, veterans events |
| December | Holiday giving, toy drives, winter safety |
Submitting early for seasonal campaigns is encouraged.
Measuring PSA effectiveness
- Ask people how they heard about you, and track the answers.
- Use a unique web page or phone line for your PSA campaign.
- Ask attendees at your event how they heard about it.
- The station can provide its weekly airing log on request.
Partner with us
- Ongoing PSA campaigns: talk with us about a recurring campaign across the year.
- Interviews on community shows: details to be confirmed.
- Spanish-language PSAs are welcome when your organization provides the script. Spanish-language sponsors (underwriters) are also accepted. Underwriting is a separate, paid support program with its own FCC wording rules; see How Underwriting Works.